![]() However, as the speaking industry has adapted to a digital-first world, especially in the wake of COVID, the definition has expanded. Combining your resume, personal introduction, and a “pitch” for your talk, a one sheet was an essential tool to getting paid gigs. Back in the pre-internet days, a one sheet was quite literally that–a single piece of paper that you gave to a client so they could learn about your speaking services at a glance. Just like your speaker website, the audience of a one sheet is almost always a potential client, not the audience of your talks. The purpose of a speaker one sheetĪ speaker one sheet is a document that summarizes your speaking business. And if you don’t have one yet, you might realize after reading that you should prioritize other marketing tools (like your website) first. Our goal today is to equip you to use your speaker one sheet (if you have one) to your greatest advantage. And finally, we’ll include examples to help get an idea of what a speaker one sheet actually looks like. ![]() Then we’ll go through the basic outline of what to include in a good one sheet, with some tips for how to make yours as compelling as possible. With this in mind, we’ll clarify where your speaker website fulfills some of the same goals as a one sheet and how to prioritize between them. The fact is, one sheets used to be a bigger deal before so much of the speaking industry shifted online. We’ll start by talking about the purpose of speaker one sheets and how you can use them in your business. If you’ve had any of these floating around in your mind, you’ve come to the right place.Ĭonsider this piece your one-stop-shop guide to creating a speaker one sheet.
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